Forus | What The Web

FORUS

Art direction, web design, communication

SECTOR

NGO

LOCATION

Brussels

2021

Forus is an innovative global network of 68 national NGO platforms and 7 regional coalitions on 5 continents, for a civil society that is a force for real social change. To dust off Forus' image, a strong, contemporary artistic direction was developed, focusing on the NGO's intrinsic values.

COLOR CODE

Colorimetry at the heart of the project

The only thing that has been retained from the old Forus visual identity is the colorimetry, refocused at the heart of the project. This allows information to be prioritized, from the website to multi-media communication, for a coherent presentation of the NGO.

DESIGN AND VISUAL IDENTITY

Forus' inviting colorimetry in a clean, precise design

The site is inspired by the Forus 2018 graphic charter to offer an optimal user experience and facilitate access to the information visitors are looking for. Its aim is to reinforce transparency and community participation in Forus' actions.

EMBEDDED CONTENT

Interactive multimedia pages

Multimedia pages to group podcasts, articles and videos with an integrated player for easy exploration. Sorting by country, date and theme will help you organize your content optimally.

RESPONSIVE SITE

A responsive site

The design ensures optimal presentation of content on all media, with online text legibility. It adapts to all screens to offer a consistent and pleasant user experience.

CONTENT MANAGEMENT

Daily site updates

An easy-to-use dashboard for adding videos and audios from streaming platforms with simple links from Youtube, Vimeo, Soundcloud, Spotify, etc., as well as editing or deleting content. Text and image editing will also be easy.

TRANSLATIONS

Translations into as many languages as required

A "Translation" option is available next to all text fields on the website.

MEMBERS

Each network member highlighted by a dedicated presentation

One of the easiest ways to add, delete or modify information from a list of members.

NEW PAGES AND SECTIONS

No need to code to create new pages and sections

A clear and simple back-office for creating new pages as well as editing existing sections of the site. Layout templates will be provided for campaigns, articles and sections, so that the Forus team can easily create new ones.

AND OTHER SITES

Independent micro-sites... connected to the Forus website

The back-office makes it easy to create new sites to present annual reports, brochures and campaigns, using content already present on the Forus site. No need to start from scratch each time, everything is centralized and accessible in just a few clicks.

Multi-media communication

The visuals reflect the energy deployed in creating the site and highlight the different facets of Forus. They are signed Bibbi Abbruzini, ensuring visual consistency with the rest of our design.