What The Web

#CHANGE IS COMING

#YOUTHUP THE EUROPEAN ELECTION

Art direction, logotype, COMMUNICATION

 

SECTOR

Political and cultural

 

LOCATION

Europe

 

2019

For the 2019 European elections, the European Youth Forum wanted to create a young and dynamic campaign, open to all ages and all people. How to tackle each theme by being concise and attractive to make people want to go and find out more on youthforum, but also to dust off current politics, to make complex messages accessible to all, to have powerful visuals and messages that ainsite reaction through their graphic forms that is in the action.

The power of graphics

The play of typography makes it possible to tackle any theme, from the simplest to the most complex, in a visual that immediately grabs attention. The superimposition of letters creates a dynamic duo, a tension between present and future: tearing away the negative to build a better future. "Change is in your hands.

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14 posters were produced on 7 current themes

We're already in action, in activism, in ripping out the negative, it's a strong gesture that conveys the idea that change won't happen on its own. A young, dynamic artistic direction that dusts off current politics by getting things moving, a change that is already taking place in the visuals, with a sense of liberation.

What The Web

#CHANGE IS COMING

EUROPEAN ELECTION 2019

#CHANGE IS COMING

EUROPEAN ELECTION 2019

#CHANGE IS COMING

EUROPEAN ELECTION 2019

#CHANGE IS COMING

EUROPEAN ELECTION 2019

#CHANGE IS COMING

EUROPEAN ELECTION 2019

#CHANGE IS COMING

EUROPEAN ELECTION 2019

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#Change is Coming

A wild poster campaign, in the image of young people, in a viral communication that takes possession of the urban landscape.

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We love, We live, We vote!

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EGALITY

CLIMATE

INCLUSION

RESIST

OPEN EDUCATION

EQUALITY

FREE

OPPORTUNITY

FAIR WAGES

WE LOVE

WE LIVE

WE VOTE

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Change is in your hands.

Motion design energizes this hard-hitting campaign in a digital medium.

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#Change Is Coming

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An identity to wear

A wild poster campaign, in the image of young people, in a viral communication that takes possession of the urban landscape.

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What The Web

+ creations + projects + identities + stories + colors